In Japan, every beginning of the year brings with it a tradition that combines gratitude, hope and creativity: the Nengajō . These New Year greeting cards are more than just a greeting; they are a way to connect with loved ones, friends and colleagues, wishing prosperity and good luck for the year ahead. This 2025, at DOJO.style , we wanted to join this tradition by creating our first exclusive Nengajō for all lovers of judo and martial arts.
What are Nengajō?
Nengajō (年賀状) are postcards traditionally sent in Japan to celebrate the New Year. These cards are usually decorated with symbolic elements such as:
- The zodiac animal for the year (in 2025, the Dragon).
- Natural motifs such as cherry blossoms, bamboo and waves.
- Auspicious images such as the rising sun or Mount Fuji.
Its main purpose is to express gratitude for the past year and share good wishes for the coming year. Although this tradition is centuries old, it is still very relevant in modern Japanese culture.
One peculiarity is that Japanese post offices have a special system to ensure that Nengajō arrive exactly on January 1 , maintaining the magic of the beginning of the year.
The First Nengajō of DOJO.style
Inspired by this tradition and its connection to the values of gratitude and perseverance that we hold so dear in martial arts, we have designed our first Nengajō. This special design is dedicated to our community of followers who share a passion for judo and other disciplines.
How to Get It?
Our first Nengajō is now available digitally for all our followers. If you want to download it and share it with your friends or coaches, you are welcome. Also, don't forget to tag us in your posts so we can celebrate this new year together.
A Special Thanks to Our Followers
This has been our first year as a brand and we want to take this opportunity to thank you for being part of our community. At DOJO.style, we deeply value the connection we have with each of you because you are the ones who make this project possible. Our first Nengajō is the way we express our commitment to continue accompanying you on your journey, with the spirit that defines us as judokas, we will continue to offer you comfortable go-to-dojo fashion for you to wear in your training, training camps, events, etc. designed exclusively for you, both in its shape and in its design. Because it is you who make dojo.style .
We hope that this postcard will not only be a reminder of our common foundations, values and goals, but also an impetus to face 2025 with determination and balance!
あけましておめでとうございます| akemashite omedetō gozaimasu | happy new year
